Viveat Susan Pinto &Amp;Amp; Nivedita Mookerji

Stories by Viveat Susan Pinto &Amp;Amp; Nivedita Mookerji

Jet Airways drama: 10 unanswered questions

Jet Airways drama: 10 unanswered questions

Rediff.com   29 Mar 2019

'Shouldn't the DGCA ensure both safety and convenience of passengers?' 'And convenience has been a casualty as nobody knows which Jet flight would be grounded next, throwing passengers' plans in disarray,' says Nivedita Mookerji.

Jet Airways drama: 10 unanswered questions

Jet Airways drama: 10 unanswered questions

Rediff.com   28 Mar 2019

'Shouldn't the DGCA ensure both safety and convenience of passengers?' 'And convenience has been a casualty as nobody knows which Jet flight would be grounded next, throwing passengers' plans in disarray,' says Nivedita Mookerji.

Meet Unilever's Mr Dependable

Meet Unilever's Mr Dependable

Rediff.com   22 Mar 2019

As Unilever's COO, he is expected to take significant load off CEO Alan Jope, pushing growth across markets and driving go-to-market activities.

Businesses hope for consumption uptick in poll run-up

Businesses hope for consumption uptick in poll run-up

Rediff.com   15 Mar 2019

Typically, about four to six weeks ahead of the polls, activity in the property market picks up as politicians begin to pull out their money parked in real estate. But this time, it's all quiet till now in real estate so far.

Sachin is a Man in Blue once again

Sachin is a Man in Blue once again

Rediff.com   9 Mar 2019

True Blue, a menswear label that Arvind has created with cricketer Sachin Tendulkar, is being extended into an exclusive traditional apparel brand for men called True Blue Handcrafted.

How Reliance Retail plans to take on ecommerce biggies

How Reliance Retail plans to take on ecommerce biggies

Rediff.com   23 Feb 2019

Reliance has announced that it will roll out its e-commerce platform to as many as 1.2 million retailers and store owners in Gujarat. This is part of a nationwide roll-out that will come later this yea, reports Viveat Susan Pinto.

Achhe din is here for India's advertising sector

Achhe din is here for India's advertising sector

Rediff.com   15 Feb 2019

India is expected to be among the top contributors in terms of incremental ad spends in the world, only behind the US and China.

New FDI rules sour India dream for Walmart

New FDI rules sour India dream for Walmart

Rediff.com   15 Feb 2019

For now Walmart has said it remains optimistic about India. But that could change without prior notice, says Nivedita Mookerji.

Secret behind the success of India's top retail chains

Secret behind the success of India's top retail chains

Rediff.com   7 Feb 2019

While festive season spends by consumers did contribute to the uptick seen in Q3, experts said greater aggression displayed by retailers to corner a larger share of the shopper's wallet also worked.

Kishore Biyani readies Rs 2,750-crore war chest for Future Retail

Kishore Biyani readies Rs 2,750-crore war chest for Future Retail

Rediff.com   5 Feb 2019

The equity infusion will happen at Rs 505 a unit, which is a premium of nearly 14 per cent over February 4's close of Rs 444.60.

Subhash Chandra gets breather to repay Essel loans

Subhash Chandra gets breather to repay Essel loans

Rediff.com   4 Feb 2019

The company has kicked off sale of infrastructure assets as well as sale of a part of the promoter holding in Zee to repay loans.

Trai-ing times dawn for TV viewers

Trai-ing times dawn for TV viewers

Rediff.com   1 Feb 2019

Trai's regulatory intervention was supposed to stimulate the market, but the latest order seems quite on the contrary, asks Nivedita Mookerji.

Exit Vodafone pug, enter network engineer

Exit Vodafone pug, enter network engineer

Rediff.com   25 Jan 2019

The latest ad, done by O&M again, Vodafone's ad agency, shows two engineers tinkering away in a dimly-lit highway tunnel.

French firm's Indian arm buys Prabhat's dairy business

French firm's Indian arm buys Prabhat's dairy business

Rediff.com   23 Jan 2019

Besides the dairy business, the transaction also involves sale of 100 per cent shareholding in Sunfresh Agro Industries, a step-downsubsidiary of Prabhat, via a share purchase agreement, the company said.

How the 2019 poll ad campaigns will be different

How the 2019 poll ad campaigns will be different

Rediff.com   23 Jan 2019

'Last time, there was an incumbent and a challenger. This year, the roles have been reversed.' 'The challenger is the incumbent and the ones ruling then are now the challengers.' 'So, the realities have changed and so have the electorate's expectations.'

Why readymade news on FM radio is a bad idea

Why readymade news on FM radio is a bad idea

Rediff.com   22 Jan 2019

The fear of news tailored by private players is a surprise in the internet age. If news websites, run by any entity, can reach out to everyone, why not radio, asks Nivedita Mookerji.

Ranbir Kapoor to ditch Pepsi for Coke

Ranbir Kapoor to ditch Pepsi for Coke

Rediff.com   15 Jan 2019

After Sanju's success, Ranbir has been charging Rs 6 crore to Rs 8 crore per brand per year.

Martin Sorrell: 'Massive changes sweeping advertising'

Martin Sorrell: 'Massive changes sweeping advertising'

Rediff.com   7 Jan 2019

'You have to tear it all down if you want to build something new tomorrow.'

Election 2019 set to loosen advertising purse strings

Election 2019 set to loosen advertising purse strings

Rediff.com   28 Dec 2018

GroupM said India would contribute $1.35 billion of incremental ad spends in 2019, emerging as the third largest contributor to global spends after China and the US.

Adi Godrej: 'There's no dearth of jobs in India'

Adi Godrej: 'There's no dearth of jobs in India'

Rediff.com   28 Dec 2018

'What exists instead is a clear gap between skilled people and the work at hand.' 'Employers on most occasions find it difficult to find a match between the two,' Adi Godrej tells Viveat Susan Pinto and Niraj Bhatt.